What is the 2Y3X Roadmap?
The 2Y3X Roadmap is the second core artefact of the 2Y3X method. It is the single-sheet tactical plan for Year 1.
- One sheet of paper.
- Four columns: Q1, Q2, Q3, Q4.
- Up to five tasks per quarter (so up to 20 tasks for the year).
- Each task has a single named accountable owner.
- Each task moves through Research → Prototype → Implement.
The Roadmap is owned by the Growth Lab Team and reviewed at the weekly check-in. The forward planning happens at the quarterly Roadmap review (one day). The Roadmap itself is fed by the Strategy Map.
See The 2Y3X Roadmap for the full description, or Chapter 2 of the book.