QuickMap®
The QuickMap® is the three-month version of the Strategy Map. It is a registered trade mark of 2Y3X Ltd.
Origin
The QuickMap was developed in March 2020 during the COVID-19 pandemic, when Felix's consulting team threw open the doors pro bono to founders who had no idea what to do. Working with those founders showed the team that the 2Y3X process works extraordinarily well for emergencies — it just had to be compressed to a three-month horizon.
How it differs from the Strategy Map
| Strategy Map | QuickMap | |
|---|---|---|
| Horizon | 3 years | 3 months |
| Planning session length | 2 days | 1 day |
| Output | 2Y3X Roadmap (Year 1) | Single-quarter task list |
| Approach | Set destination, work backwards | Set 3-month end-state, work backwards |
| Best for | Scaling, exit preparation | Crisis, turnaround, urgent change |
How to use it
- Pick the end state at three months. What does the business need to look like ninety days from now to survive / recover / be sale-ready?
- Work backwards week by week, building a list of the tasks that have to happen.
- Assign each task a single owner.
- Use the standard meeting rhythm, compressed: a weekly check-in and a daily standup.
When to use a QuickMap
- Sudden external shock — pandemic, war, regulatory change, abrupt recession.
- Critical customer loss — a customer who represented 30%+ of revenue walks.
- Cash crisis — fewer than three months of runway.
- Founder change — sudden departure of a co-founder or senior leader.
- Pre-sale tidy-up — the 90-day period before a sale process opens. See Earnout Maximiser®.