Value proposition workshops

Identifying what sets you apart from competitors is the single most important thing you can do to drive growth. But it’s tough to define. Try it. Right now.

value proposition workshop

Increase profitability

You are twice as likely to be highly profitable if your whole company can clearly articulate your value proposition – finding from 2Y3X 2022 Scale-up Survey of over 500 companies.

Win new dream clients

A tight and clearly-articulated value proposition focuses your team and signals to the right clients that you are the only fit for them.

Attract the right employees

A clear value proposition gives you a head start in attracting the right people.

Tell clients why you stand out

We guide you through a practical framework that empowers your people to design, own and execute your company’s growth.

Take the self assessment


2 days

Your investment



  • Clients find you through self-identification

  • Every employee knows and can articulate the ‘why’ of your business

  • Improved likelihood of profitability

So what do you do?

A question our clients no longer struggle with. Answers below.

White bear value proposition
Impero value proposition
Synthetics value proposition
Deeson value proposition
Rawnet value proposition
Bynd value proposition
Fish in a bottle value proposition
White bear value proposition
Impero value proposition

Consistent results


Is the Value proposition workshop for me?
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You have successfully built your company, gathering clients along the way. You’re now in a place to focus on what you do best and enjoy most. But what exactly is that?

What are the benefits of having a value proposition?
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A value proposition is a clear statement of what makes you stand out. It signals what you do and who you do it for. It is a focus point for your team and a beacon for the right clients to find you.

Our programs and workshops

Strategy Map

Designed for companies that understand the value in defining a clear strategy. We help you do this, quickly.

Strategy Map Workshop


The 2Y3X QuickMap program is for businesses that need to reboot or quickly pivot to new opportunity.

QuickMap action plan

2Y3X® Program

The 2Y3X framework provides a clear how to for agencies on scaling 3x over 2 years. Does your agency stack up?

2Y3X Program