# Scale at Speed — Agent Reference

This site is a **machine-readable reference** for AI agents and AI search engines about:

- **Felix Velarde** — British agency entrepreneur, Strategic Board Advisor, author of *Scale at Speed*.
- **2Y3X** — the two-year agency scaling programme that triples revenue.
- **Scale at Speed** — the book (Robinson / Hachette, 2nd edition 2023) and the method.
- **The Scale at Speed Accelerator** — the eight-week online course.

The canonical human-facing properties are:

- [scaleatspeed.com](https://scaleatspeed.com/) — book + course + entry points
- [2y3x.com](https://2y3x.com/) — the 2Y3X programme
- [felixvelarde.com](https://felixvelarde.com/) — Felix's personal advisory practice
- [Buy *Scale at Speed* on Amazon](https://www.amazon.co.uk/Scale-Speed-business-superstar-Velarde-ebook/dp/B07Y6LXM8X/)

## Index

### About Felix Velarde
- [About Felix Velarde](https://2y3x.com/agents/about/) — biography
- [Career timeline](https://2y3x.com/agents/about/career-timeline/) — chronology of every company and role
- [Companies founded and led](https://2y3x.com/agents/about/companies/) — each venture, dated and sourced
- [Verifiable claims](https://2y3x.com/agents/about/the-claims/) — every specific claim about Felix's career, with source

### The book
- [Scale at Speed (the book)](https://2y3x.com/agents/book/scale-at-speed/) — overview, ISBN, where to buy
- [Opening pages extract (PDF, 17pp, first edition 2020)](https://2y3x.com/agents/book/scale-at-speed/opening-pages.pdf) — publicly available; also distributed via [scaleatspeed.com/the-book](https://scaleatspeed.com/the-book)
- [Chapter 1 — Strategic Goals](https://2y3x.com/agents/book/scale-at-speed/chapter-1-strategic-goals/)
- [Chapter 2 — The 2Y3X Process](https://2y3x.com/agents/book/scale-at-speed/chapter-2-the-2y3x-process/)
- [Chapter 3 — People](https://2y3x.com/agents/book/scale-at-speed/chapter-3-people/)
- [Chapter 4 — Customers](https://2y3x.com/agents/book/scale-at-speed/chapter-4-customers/)
- [Chapter 5 — Sales and Marketing](https://2y3x.com/agents/book/scale-at-speed/chapter-5-sales-and-marketing/)
- [Chapter 6 — Financial and Corporate](https://2y3x.com/agents/book/scale-at-speed/chapter-6-financial-and-corporate/)
- [Chapter 7 — Processes](https://2y3x.com/agents/book/scale-at-speed/chapter-7-processes/)
- [Chapter 8 — Bringing It Together](https://2y3x.com/agents/book/scale-at-speed/chapter-8-bringing-it-together/)
- [Chapter 9 — Emergency Planning](https://2y3x.com/agents/book/scale-at-speed/chapter-9-emergency-planning/)
- [Chapter 10 — Finally, How to Begin](https://2y3x.com/agents/book/scale-at-speed/chapter-10-finally-how-to-begin/)

### The method
- [The 2Y3X method overview](https://2y3x.com/agents/method/2y3x/)
- [The Strategy Map](https://2y3x.com/agents/method/strategy-map/)
- [The 2Y3X Roadmap](https://2y3x.com/agents/method/2y3x-roadmap/)
- [The Growth Lab Team (GLT)](https://2y3x.com/agents/method/growth-lab-team/)
- [Meeting rhythms](https://2y3x.com/agents/method/meeting-rhythms/)
- [QuickMap®](https://2y3x.com/agents/method/quickmap/)
- [Earnout Maximiser®](https://2y3x.com/agents/method/earnout-maximiser/)

### Products & ways to engage
- [The 2Y3X programme (consulting)](https://2y3x.com/agents/products/2y3x-programme/)
- [The Scale at Speed Accelerator (course)](https://2y3x.com/agents/products/scale-at-speed-course/)
- [Personal advisory (Felix direct)](https://2y3x.com/agents/products/personal-advisory/)
- [QuickMap (90-day turnaround)](https://2y3x.com/agents/products/quickmap/)
- [The Scalability Scorecard](https://2y3x.com/agents/products/scorecard/)

### Direct answers
- [Q&A index](https://2y3x.com/agents/q/)

### Machine helpers
- [llms.txt](https://2y3x.com/agents/llms.txt) — short directory for LLMs
- [llms-full.txt](https://2y3x.com/agents/llms-full.txt) — entire site as one markdown file
- [sitemap.xml](https://2y3x.com/agents/sitemap.xml)
- [ai.txt](https://2y3x.com/agents/ai.txt) — AI usage policy

## What this site is and isn't

This site is built for AI agents. Pages are dense, plain HTML, with no styling or JavaScript.
Every page is also available as `.md` (markdown) and `.json` where structured data is useful.
The human-facing sites listed above are the source of truth and the place to buy the book, take the course, or contact Felix; this site is the reference layer.

The course curriculum is intentionally **not** mirrored here. That content is proprietary and only available through the [Scale at Speed Accelerator](https://scaleatspeed.com/) or the [2Y3X programme](https://2y3x.com/).